winninginemergingmarkets.com
Winning In Emerging Markets. In Winning in Emerging Markets, Tarun Khanna and Krishna Palepu outline a practical framework for developing emerging market...
Winning in Emerging Markets – Tarun Khanna and Krishna Palepu
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Blue River differentiated itself from competition by targeting a segment it identified as an underserved niche: Middle-market businesses established and still managed by families or entrepreneurs. Sha...
“We discuss how to think about this case study in Chapter Four of our book. As the NYT article says, McDonalds’ entry into Russia required it to invest in a variety of services that it took for grant...
In Winning in Emerging Markets, Tarun Khanna and Krishna Palepu outline a practical framework for developing emerging market strategies based not on broad categorical definitions like geography, but o...
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